Digital Account Manager

We are seeking a creative leader, with a proven history of turning vision into reality, to serve as Account Manager for our company.

careers icon - Digital Marketing agency Accra - Focus PPC
Full Time
location icon - Digital Marketing agency Accra - Focus PPC

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About the position

We are seeking a creative leader, with a proven history of turning vision into reality, to serve as Account Manager for our company.

The Account Manager is a client-facing role. Working both as an individual contributor and collaboratively with a team, this role is responsible for the implementation and execution of digital marketing projects for B2B and B2C clients across a variety of channels, including SEM, SEO, Social Media and web analytics.

The ideal candidate for this role has a strong general digital background, superior presentation and communication skills, and demonstrated, hands-on experience managing multiple clients and production teams.

What you will be doing

  • Interface with clients and the company to deliver for clients across a wide array of industries.
  • Use a data-driven approach via web analytics for monitoring and reporting of online marketing campaigns.
  • Acquire in-depth knowledge of each clients’ business including critical issues, competitive situation and industry trends.
  • Demonstrate good judgment, the ability to foresee potential issues, and a proactive approach to problem-solving.
  • Effectively present the agency’s recommendations and deliverables to a range of client audiences.
  • Serve as a thought leader and client advocate for new technologies, platforms, and programs.
  • Create roadmaps, plan strategic initiatives & lead optimisation efforts to hit client goals and targets.
  • Ability to define KPIs and deliver on client objectives and targets for volume and ROI.

What you will need for this position

  • 3-5 years (minimum) in an agency or client-side digital marketing setting with hands-on experience in enterprise account management.
  • A passion for marketing and client service.
  • Strong written and verbal communication skills.
  • Solid understanding of SEO / PPC practices and implementation.
  • Demonstrated organisational skills and extreme attention to detail.
  • Able to work independently and efficiently to meet organisational goals.
  • Deadline-oriented, and able to deliver high-quality work to clients under pressure.
  • Excellent communication and presentation skills (must be comfortable leading presentations to clients and peers).
  • Strong fundamental digital marketing skills across multiple channels.
  • Excellent analytical, critical-thinking and problem-solving skills
  • Familiarity with CRO and UX best practices.
  • Experience with Google AdWords and Google Analytics (certification is a plus).
  • Self-motivated, self-starter, able to independently execute with minimal supervision in a fast-paced agency environment with rapidly changing priorities.